Episode 09: Remixing the Principles of Platform Design, with Simone Cicero

This week on The Business of Platforms, we’re joined by Simone Cicero, creator of the Platform Design Toolkit, to discuss how he’s led an effort to create a shared language for businesses today, how marketers can nurture interactions with a multifaceted ecosystem, and how the open-source Toolkit can accelerate strategy. The Platform Design Toolkit offers a set of design thinking and system modeling canvases to help businesses explore digital and non-digital platforms. In conversation with Vivaldi CMO Agathe Blanchon-Ehrsam, Simone discusses the genesis of the toolkit and its evolving role to offer a shared language and tools in our growing age of complexity.

Vivaldi is proud to partner with Simone Cicero to offer the first North American Platform Design Masterclass on March 18-19, 2019. If you’re interested in attending, please email: info@vivaldigroup.com.

Connect with Simone Cicero here.
Connect with Agathe Blanchon-Ehrsam here.

09: Remixing the Principles of Platform Design, with Simone Cicero from AdvertisingWeek on Vimeo.